Emna Thabet to Lead Gaming and Esports for Orange Tunisia
Overview of Emna Thabet’s Appointment
Emna Thabet has been appointed to head the gaming and esports division of Orange Tunisia. This move signifies Orange’s commitment to expanding its presence in the esports industry, particularly in the Tunisian market. Thabet will be responsible for driving growth and implementing strategic esports initiatives within the company.
Thabet’s Role and Responsibilities
In her new role, Thabet will oversee esports-focused activities on Orange Tunisia’s mobile app, Max It. This app is designed to offer a wide range of digital content including games, music, and videos. A key component of Thabet’s responsibilities will be managing the “Game Corner,” a dedicated section within the app that features over 50 gaming items across more than 20 different games. Additionally, she will work on enhancing the Orange Esports Arena platform, which supports esports players in Tunisia with various resources and opportunities.
Background and Experience
Thabet joined Orange Tunisia in December 2022 and has served as a VAS Content Manager for the past two years. Her previous experience includes marketing and content management roles at several Tunisian companies, such as Arion Technologies and Timsoft Group. Her extensive background in digital content and marketing positions her well to lead Orange Tunisia’s esports initiatives.
Expanding Esports with Max It
In 2023, Orange launched the Max It app for the African market, offering diverse digital content and services. The app’s esports section, “Game Corner,” is a significant part of Orange’s strategy to engage with the growing number of esports enthusiasts in the region. Thabet’s leadership will be crucial in expanding this offering and ensuring it meets the needs of the esports community.
Orange’s Commitment to Esports
Orange’s investment in its gaming and esports division reflects the company’s dedication to supporting the burgeoning esports market in Tunisia. The recent launch of the redesigned Orange Gaming hub at the OMEA (Orange Middle East Africa) event highlights this commitment. Furthermore, Orange has partnered with Tunisian esports organization GnG Esports to strengthen its position in the local esports scene.
Future Prospects and Goals
Under Thabet’s leadership, Orange Tunisia aims to become a key player in the esports industry by providing innovative solutions and engaging content for gamers. The focus will be on fostering a vibrant esports community in Tunisia and offering platforms that empower players to showcase their talents.
Conclusion
Emna Thabet’s appointment as the head of Orange Tunisia’s gaming and esports division is a strategic move to capitalize on the growing esports market in the region. Her experience and vision will be instrumental in driving the company’s initiatives and establishing Orange as a leader in the Tunisian esports landscape.
